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1 campaign evaluation
марк. оценка результатов (рекламной) кампании (оценка эффективности какой-л. кампании после ее проведения) -
2 campaign evaluation
Реклама: оценка результатов кампании -
3 Campaign Evaluation
Military: CEУниверсальный русско-английский словарь > Campaign Evaluation
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4 evaluation
сущ.1) общ. оценка, оценивание, аттестация (определение качества, количества, значимости, состояния и т. п. чего-л.)Syn:See:CHILD [method\]: atomistic evaluation, holistic evaluation, cost-effectiveness evaluation, destructive evaluation, nondestructive evaluation, economic evaluation, engineering evaluation, environmental evaluation, approximate evaluation, expert evaluation, laboratory evaluation, qualitative evaluation CHILD [object\]: job evaluation, quality evaluation, bid evaluation, contractor performance evaluation, campaign evaluation, risk evaluation, feasibility evaluation, marketing evaluation, performance evaluation, product evaluation, reliability evaluation, source evaluation, vendor evaluation, validity evaluation CHILD [creator\]: consumer evaluation, customer evaluation, evaluation period, evaluation test, research, development, test, and evaluation2) эк. оценка [вычисление, определение\] стоимости [ценности\] (определение ценности какого-л. актива, напр., оборудования, ценной бумаги, человеческого капитала и т. д.)See:3) общ. свидетельство, аттестат (письменное или устное заявление о качестве, значимости, состоянии чего-л.)4) с.-х. = ratingpasture evaluation — бонитировка пастбищ;
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оценка, оценивание, анализ, вычисление.* * *Оценка. Вычисление. Аттестация.. . Словарь терминов по риск-медеджменту . -
5 campaign
1. сущ.1) воен. поход, операция, (военная) кампания (крупномасштабная, заранее спланированная военная операция в некотором географическом районе, ограниченная по сроку)2) пол. (общественная) кампания (комплекс последовательных общественных мероприятий по достижению определенной цели)The government has lounched a campaign against drunken drivers. — Правительство начало кампанию по борьбе c проблемой вождения в нетрезвом виде.
See:3) марк. маркетинговая [рекламная\] кампания (комплекс мероприятий по продвижению определенного товара на определенном рынке)campaign strategy — стратегия проведения [ведения\] кампании
Toyota campaign — рекламная кампания марки "Тойота"
to develop a( n) (advertising) campaign — разрабатывать рекламную кампанию
to carry on [conduct, wage\] a campaign — проводить кампанию
to launch [mount, organize\] a campaign — запускать [организовывать\] кампанию
Syn:See:campaign build-up, advocacy campaign, brand-image campaign, blitz campaign, campaign identity, campaign theme, multimedia campaign, collective campaign, communications campaign, direct mail campaign, hard-sell campaign, soft-sell campaign, imaginative campaign, institutional campaign, launch campaign, low-key campaign, massive campaign, major campaign, test campaign, point-of-purchase campaign, premium campaign, sampling campaign, teaser campaign, tie-in campaign, campaign profile4) пол. политическая кампания, предвыборная кампания ( партии или конкретного кандидата)election [electoral, electorial\] campaign — предвыборная (избирательная) кампания
campaign for the president — президентская выборная кампания; кампания по избранию на пост президента
slander [smear\] campaign — кампания по очернению (конкурента)
See:5) с.-х. страда, кампания, рабочий сезон6) тех. срок службы ( агрегата)2. гл.марк., пол. проводить кампанию (рекламную, военную, общественную, политическую и т. п.)They are campaigning for the abolition of the death penalty [against the death penalty\]. — Они проводят кампанию за отмену смертной казни [против смертной казни\].
She is campaigning on the issue of more money for the school system. — Она проводит кампанию за выделение больших средств на систему школьного образования.
* * *. . Словарь экономических терминов .* * *комплекс рекламных и сопутствующих мероприятий в пользу товара или услуги, направленных на выполнение поставленной задачи -
6 CE
1) Общая лексика: hum. сокр. Capillary Electrophoresis2) Компьютерная техника: Cgi Edition, Compact Edition, Compact Environment, Correctable Error, channel encoder3) Биология: cellulose exchanger4) Американизм: A Covered Entity5) Латинский язык: Caveat Emptor6) Военный термин: Campaign Evaluation, Canadian Engineers, Cartographic Entity, Central Europe, Chief of Engineers, Collateral Enclave, Collection Emphasis, Commander's Evaluation, Communications and Electronics, Comprehensive Evaluation, Concept Evaluation, Continuous Evaluation, Corps of Engineers, Criticism Entries, Current Exploitation, carrying equipment, chemical energy, chemical engineer, circular error, civil emergency, civil engineering, communications equipment, communications/electronics, compass error, composition exploding, construction equipment, control element, control equipment, controller error, cost effective, cost-effectiveness (критерий), counterespionage, crew error, crew evaluator, critical examination, cumulative expenditures, Corps of Engineers (U.S. Army), Civil Engineer (s)7) Техника: Combustion Engineering, Inc., Corps of Engineers, U.S. Army, Customer Experience, chronometer error, combustion engine, common emitter, common equipment, common-emitter transistor connection, conductivity element, containment environment, exploding composition8) Сельское хозяйство: European health & safety product label (Conformité Européenne)9) Математика: круговая ошибка (circular error), полный перебор (complete enumeration), радиальное отклонение (circular error)10) Религия: Catholic Encyclopedia, Christian Endeavor11) Экономика: Office of the Chief Economist12) Страхование: consumption entry13) Автомобильный термин: commutator end14) Грубое выражение: Crap Extended, Cum Egg15) Политика: Sri Lanka16) Телекоммуникации: сторона клиента17) Сокращение: Chief Engineer (British Army), Chief Engineer, Chief Executive, Church of England, Co-operative Engagement, Command Element, Common Era (substitute for AD), Concurrent Engineering, Control Engineer, ship, Corps of Engineers Command (US Army), Cost Estimate, Counsellor of Embassy, Customer Engineer, composition, exploding, continuing education18) Университет: College Of Engineering, Conventional Examination19) Электроника: Capillary electrophoresis, Conformity To European, Consumer Electronics20) Вычислительная техника: cost of error, Compact Edition (MS, Windows), Connection Endpoint (UNI), Common Era (substitute for AD), Customer Engineer (see also,) \<\< FE\>\>, затраты на ошибку, эксплуатационное обслуживание21) Генетика: (capillary electrophoresis) КЭ (капиллярный электрофорез)22) Связь: Control Element /Circuit Emulation, circuit emulation23) Фирменный знак: Con Ele Dyn24) Целлюлозно-бумажная промышленность: Степень каустизации (Caustizing Efficiency; Causticizing Efficiency)25) Энергетика: collector end, коллекторная часть26) СМИ: Collectors Edition27) Деловая лексика: непрерывное обучение, повышение квалификации (continuing education)28) Глоссарий компании Сахалин Энерджи: Cost Element29) Сетевые технологии: communication electronics, customer engineering, инженер по обслуживанию абонентов, электроника средств связи30) Полимеры: carbon equivalent31) Ядерная физика: Coulomb Excitation32) Контроль качества: cost effectiveness33) Сахалин Ю: commodity engineer, conceptual engineering34) Химическое оружие: U.S.- U.S. Army Corps of Engineers, US Army Corps of Engineers, combustion efficiency35) Физическая химия: Collision Energy (в масс-спектроскопии)36) Макаров: color excess37) Безопасность: Communication Encryption38) Расширение файла: Cache Enable, Channel End, Chip Enable, Collision Elimination, Convert Enable, Computer Eyes (Digital Vision IFF bitmap)39) Нефть и газ: coal equivalent40) Военно-политический термин: Council of Europe41) МИД: Convention on Laundering, Search, Seizure and Confiscation of the Proceeds from Crime, computing element, computing element (typically an arithmetic logical unit)42) Высокочастотная электроника: Conformite Europeene43) ООН: Communaute Europeenne44) Должность: Civil Engineer45) НАСА: Communications Engineer, Compact Equipment46) Федеральное бюро расследований: Charlotte Field Office47) Единицы измерений: Christian Era, Common Era48) Международная торговля: Contrast Enhancement49) Зубная имплантология: ITI Continuing Education, программа ITI непрерывного повышения квалификации -
7 Ce
1) Общая лексика: hum. сокр. Capillary Electrophoresis2) Компьютерная техника: Cgi Edition, Compact Edition, Compact Environment, Correctable Error, channel encoder3) Биология: cellulose exchanger4) Американизм: A Covered Entity5) Латинский язык: Caveat Emptor6) Военный термин: Campaign Evaluation, Canadian Engineers, Cartographic Entity, Central Europe, Chief of Engineers, Collateral Enclave, Collection Emphasis, Commander's Evaluation, Communications and Electronics, Comprehensive Evaluation, Concept Evaluation, Continuous Evaluation, Corps of Engineers, Criticism Entries, Current Exploitation, carrying equipment, chemical energy, chemical engineer, circular error, civil emergency, civil engineering, communications equipment, communications/electronics, compass error, composition exploding, construction equipment, control element, control equipment, controller error, cost effective, cost-effectiveness (критерий), counterespionage, crew error, crew evaluator, critical examination, cumulative expenditures, Corps of Engineers (U.S. Army), Civil Engineer (s)7) Техника: Combustion Engineering, Inc., Corps of Engineers, U.S. Army, Customer Experience, chronometer error, combustion engine, common emitter, common equipment, common-emitter transistor connection, conductivity element, containment environment, exploding composition8) Сельское хозяйство: European health & safety product label (Conformité Européenne)9) Математика: круговая ошибка (circular error), полный перебор (complete enumeration), радиальное отклонение (circular error)10) Религия: Catholic Encyclopedia, Christian Endeavor11) Экономика: Office of the Chief Economist12) Страхование: consumption entry13) Автомобильный термин: commutator end14) Грубое выражение: Crap Extended, Cum Egg15) Политика: Sri Lanka16) Телекоммуникации: сторона клиента17) Сокращение: Chief Engineer (British Army), Chief Engineer, Chief Executive, Church of England, Co-operative Engagement, Command Element, Common Era (substitute for AD), Concurrent Engineering, Control Engineer, ship, Corps of Engineers Command (US Army), Cost Estimate, Counsellor of Embassy, Customer Engineer, composition, exploding, continuing education18) Университет: College Of Engineering, Conventional Examination19) Электроника: Capillary electrophoresis, Conformity To European, Consumer Electronics20) Вычислительная техника: cost of error, Compact Edition (MS, Windows), Connection Endpoint (UNI), Common Era (substitute for AD), Customer Engineer (see also,) \<\< FE\>\>, затраты на ошибку, эксплуатационное обслуживание21) Генетика: (capillary electrophoresis) КЭ (капиллярный электрофорез)22) Связь: Control Element /Circuit Emulation, circuit emulation23) Фирменный знак: Con Ele Dyn24) Целлюлозно-бумажная промышленность: Степень каустизации (Caustizing Efficiency; Causticizing Efficiency)25) Энергетика: collector end, коллекторная часть26) СМИ: Collectors Edition27) Деловая лексика: непрерывное обучение, повышение квалификации (continuing education)28) Глоссарий компании Сахалин Энерджи: Cost Element29) Сетевые технологии: communication electronics, customer engineering, инженер по обслуживанию абонентов, электроника средств связи30) Полимеры: carbon equivalent31) Ядерная физика: Coulomb Excitation32) Контроль качества: cost effectiveness33) Сахалин Ю: commodity engineer, conceptual engineering34) Химическое оружие: U.S.- U.S. Army Corps of Engineers, US Army Corps of Engineers, combustion efficiency35) Физическая химия: Collision Energy (в масс-спектроскопии)36) Макаров: color excess37) Безопасность: Communication Encryption38) Расширение файла: Cache Enable, Channel End, Chip Enable, Collision Elimination, Convert Enable, Computer Eyes (Digital Vision IFF bitmap)39) Нефть и газ: coal equivalent40) Военно-политический термин: Council of Europe41) МИД: Convention on Laundering, Search, Seizure and Confiscation of the Proceeds from Crime, computing element, computing element (typically an arithmetic logical unit)42) Высокочастотная электроника: Conformite Europeene43) ООН: Communaute Europeenne44) Должность: Civil Engineer45) НАСА: Communications Engineer, Compact Equipment46) Федеральное бюро расследований: Charlotte Field Office47) Единицы измерений: Christian Era, Common Era48) Международная торговля: Contrast Enhancement49) Зубная имплантология: ITI Continuing Education, программа ITI непрерывного повышения квалификации -
8 ce
1) Общая лексика: hum. сокр. Capillary Electrophoresis2) Компьютерная техника: Cgi Edition, Compact Edition, Compact Environment, Correctable Error, channel encoder3) Биология: cellulose exchanger4) Американизм: A Covered Entity5) Латинский язык: Caveat Emptor6) Военный термин: Campaign Evaluation, Canadian Engineers, Cartographic Entity, Central Europe, Chief of Engineers, Collateral Enclave, Collection Emphasis, Commander's Evaluation, Communications and Electronics, Comprehensive Evaluation, Concept Evaluation, Continuous Evaluation, Corps of Engineers, Criticism Entries, Current Exploitation, carrying equipment, chemical energy, chemical engineer, circular error, civil emergency, civil engineering, communications equipment, communications/electronics, compass error, composition exploding, construction equipment, control element, control equipment, controller error, cost effective, cost-effectiveness (критерий), counterespionage, crew error, crew evaluator, critical examination, cumulative expenditures, Corps of Engineers (U.S. Army), Civil Engineer (s)7) Техника: Combustion Engineering, Inc., Corps of Engineers, U.S. Army, Customer Experience, chronometer error, combustion engine, common emitter, common equipment, common-emitter transistor connection, conductivity element, containment environment, exploding composition8) Сельское хозяйство: European health & safety product label (Conformité Européenne)9) Математика: круговая ошибка (circular error), полный перебор (complete enumeration), радиальное отклонение (circular error)10) Религия: Catholic Encyclopedia, Christian Endeavor11) Экономика: Office of the Chief Economist12) Страхование: consumption entry13) Автомобильный термин: commutator end14) Грубое выражение: Crap Extended, Cum Egg15) Политика: Sri Lanka16) Телекоммуникации: сторона клиента17) Сокращение: Chief Engineer (British Army), Chief Engineer, Chief Executive, Church of England, Co-operative Engagement, Command Element, Common Era (substitute for AD), Concurrent Engineering, Control Engineer, ship, Corps of Engineers Command (US Army), Cost Estimate, Counsellor of Embassy, Customer Engineer, composition, exploding, continuing education18) Университет: College Of Engineering, Conventional Examination19) Электроника: Capillary electrophoresis, Conformity To European, Consumer Electronics20) Вычислительная техника: cost of error, Compact Edition (MS, Windows), Connection Endpoint (UNI), Common Era (substitute for AD), Customer Engineer (see also,) \<\< FE\>\>, затраты на ошибку, эксплуатационное обслуживание21) Генетика: (capillary electrophoresis) КЭ (капиллярный электрофорез)22) Связь: Control Element /Circuit Emulation, circuit emulation23) Фирменный знак: Con Ele Dyn24) Целлюлозно-бумажная промышленность: Степень каустизации (Caustizing Efficiency; Causticizing Efficiency)25) Энергетика: collector end, коллекторная часть26) СМИ: Collectors Edition27) Деловая лексика: непрерывное обучение, повышение квалификации (continuing education)28) Глоссарий компании Сахалин Энерджи: Cost Element29) Сетевые технологии: communication electronics, customer engineering, инженер по обслуживанию абонентов, электроника средств связи30) Полимеры: carbon equivalent31) Ядерная физика: Coulomb Excitation32) Контроль качества: cost effectiveness33) Сахалин Ю: commodity engineer, conceptual engineering34) Химическое оружие: U.S.- U.S. Army Corps of Engineers, US Army Corps of Engineers, combustion efficiency35) Физическая химия: Collision Energy (в масс-спектроскопии)36) Макаров: color excess37) Безопасность: Communication Encryption38) Расширение файла: Cache Enable, Channel End, Chip Enable, Collision Elimination, Convert Enable, Computer Eyes (Digital Vision IFF bitmap)39) Нефть и газ: coal equivalent40) Военно-политический термин: Council of Europe41) МИД: Convention on Laundering, Search, Seizure and Confiscation of the Proceeds from Crime, computing element, computing element (typically an arithmetic logical unit)42) Высокочастотная электроника: Conformite Europeene43) ООН: Communaute Europeenne44) Должность: Civil Engineer45) НАСА: Communications Engineer, Compact Equipment46) Федеральное бюро расследований: Charlotte Field Office47) Единицы измерений: Christian Era, Common Era48) Международная торговля: Contrast Enhancement49) Зубная имплантология: ITI Continuing Education, программа ITI непрерывного повышения квалификации -
9 оценка результатов кампании
Advertising: campaign evaluationУниверсальный русско-английский словарь > оценка результатов кампании
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10 CARE
1) Общая лексика: Cooperative for Assistance and Relief Everywhere2) Компьютерная техника: Computer Aided Re Engineering3) Медицина: Cardiac Awareness Research And Education4) Американизм: Compassionate American Relief Efforts, Computer Aided Regulation Engineering, Construction Accident Reduction Emphasis, Copy Availability Resource And Exchange5) Военный термин: Cooperative for American Relief Everywhere, Inc., Courtesy And Respect Empower6) Психиатрия: Comprehensive Assesment and Referral Evaluation7) Техника: computer-aided reliability estimation8) Шутливое выражение: Comics Are Required Entertainment9) Религия: Caring Active Relational Evangelizing, Christian Accountability Recovery And Encouragement, Christian Action Research And Education, Christians Actively Reaching Everyone, Church Alive Reaching Everyone, Concerned About Reaching Everyone, Crisis Alternative Resources Education10) Юридический термин: Caring And Responsible Encouragers, Child Abuse Reduction Effort, Child Abuse Research Education, Children's Allowable Receipts And Expenses, Combined Accident Reduction Effort, Concerned About Rape Education, Counseling Advisement Referral And Evaluation, Court Assisted Recovery Effort11) Сокращение: Campaign Against Racial Exploitation, Citizens Association for Racial Equality, Committee on American Relief in Europe, Cooperative for American Relief Everywhere12) Университет: Committee For Alternative Revenues For Education, Communication Action Research And Evaluation13) Физиология: Circulation Assimilation Relaxation And Elimination14) Вычислительная техника: Computer Assistance Resource Exchange, computer-aided reusable engineering15) Нефть: Conservation Award for Respecting the Environment, автоматизированная система оценки надёжности (computer-aided reliability estimation)16) Онкология: Cancer Awareness Resource Environment, cancer recognition17) Деловая лексика: Client Assessment Referral And Evaluation, Clients Are Reason To Excel, Collaborations Accreditation Retention And Efficiency, Community Alliance And Resource For Employers, Computer Assisted Refinement Engineering, Consistently And Relentlessly Empowering, Coulee Area Regional Employers, Courtesy Accessibility Responsiveness And Effectiveness, Courtesy Appreciation Respect And Enthusiasm, Customer Assistance And Relief Effort, Customers Analyze Respond And Evaluate18) Образование: Children Are Reaching Everywhere, Choices And Actions Regarding Education, Collecting And Redeeming For Education, Controlling Alcohol Risks Effectively, Cooperative Agencies Resources For Education19) Авиационная медицина: coronary artery risk evaluation20) Общественная организация: Caring for Adults Rehabilitation and Enrichment, Central Arkansas Rescue Effort21) Должность: California Advocates For Re Entry, Certified Atkins Retail Expert -
11 care
1) Общая лексика: Cooperative for Assistance and Relief Everywhere2) Компьютерная техника: Computer Aided Re Engineering3) Медицина: Cardiac Awareness Research And Education4) Американизм: Compassionate American Relief Efforts, Computer Aided Regulation Engineering, Construction Accident Reduction Emphasis, Copy Availability Resource And Exchange5) Военный термин: Cooperative for American Relief Everywhere, Inc., Courtesy And Respect Empower6) Психиатрия: Comprehensive Assesment and Referral Evaluation7) Техника: computer-aided reliability estimation8) Шутливое выражение: Comics Are Required Entertainment9) Религия: Caring Active Relational Evangelizing, Christian Accountability Recovery And Encouragement, Christian Action Research And Education, Christians Actively Reaching Everyone, Church Alive Reaching Everyone, Concerned About Reaching Everyone, Crisis Alternative Resources Education10) Юридический термин: Caring And Responsible Encouragers, Child Abuse Reduction Effort, Child Abuse Research Education, Children's Allowable Receipts And Expenses, Combined Accident Reduction Effort, Concerned About Rape Education, Counseling Advisement Referral And Evaluation, Court Assisted Recovery Effort11) Сокращение: Campaign Against Racial Exploitation, Citizens Association for Racial Equality, Committee on American Relief in Europe, Cooperative for American Relief Everywhere12) Университет: Committee For Alternative Revenues For Education, Communication Action Research And Evaluation13) Физиология: Circulation Assimilation Relaxation And Elimination14) Вычислительная техника: Computer Assistance Resource Exchange, computer-aided reusable engineering15) Нефть: Conservation Award for Respecting the Environment, автоматизированная система оценки надёжности (computer-aided reliability estimation)16) Онкология: Cancer Awareness Resource Environment, cancer recognition17) Деловая лексика: Client Assessment Referral And Evaluation, Clients Are Reason To Excel, Collaborations Accreditation Retention And Efficiency, Community Alliance And Resource For Employers, Computer Assisted Refinement Engineering, Consistently And Relentlessly Empowering, Coulee Area Regional Employers, Courtesy Accessibility Responsiveness And Effectiveness, Courtesy Appreciation Respect And Enthusiasm, Customer Assistance And Relief Effort, Customers Analyze Respond And Evaluate18) Образование: Children Are Reaching Everywhere, Choices And Actions Regarding Education, Collecting And Redeeming For Education, Controlling Alcohol Risks Effectively, Cooperative Agencies Resources For Education19) Авиационная медицина: coronary artery risk evaluation20) Общественная организация: Caring for Adults Rehabilitation and Enrichment, Central Arkansas Rescue Effort21) Должность: California Advocates For Re Entry, Certified Atkins Retail Expert -
12 discriminación salarial
(n.) = pay discrimination, pay inequality, wage discrimination, salary discriminationEx. Job evaluation should become more common in industry as a defence against pay discrimination.Ex. Pay inequality appeared to be a much greater obstacle in the private than the public sector.Ex. In addition to issues of undervaluation of the library profession, the focus is on intraoccupational intentional wage discrimination.Ex. Salary discrimination against women librarians and the campaign for equality is discussed with reference to the American Library Association.* * *(n.) = pay discrimination, pay inequality, wage discrimination, salary discriminationEx: Job evaluation should become more common in industry as a defence against pay discrimination.
Ex: Pay inequality appeared to be a much greater obstacle in the private than the public sector.Ex: In addition to issues of undervaluation of the library profession, the focus is on intraoccupational intentional wage discrimination.Ex: Salary discrimination against women librarians and the campaign for equality is discussed with reference to the American Library Association. -
13 lucha
f.1 fight.la lucha contra el cáncer the fight against cancerlucha de clases class struggle o warlucha libre all-in wrestling2 tug-of-war.pres.indicat.3rd person singular (él/ella/ello) present indicative of spanish verb: luchar.* * *1 (gen) fight, struggle2 DEPORTE wrestling\lucha de clases class strugglelucha libre free-style wrestling* * *noun f.1) fight2) struggle3) wrestling* * *SF [forma familiar] de Luz, Lucía* * *1) (combate, pelea) fight; ( para conseguir algo) struggle2) (Dep) wrestling•* * *= combat, contention, scramble, fight, struggle, fray, crusade, strife, contest, fighting, tug of war, battle.Ex. It is not without significance perhaps that some writers on the reference interview use the term 'encounter', which the Concise Oxford Dictionary defines as 'meet as adversary', 'meeting in combat'.Ex. Among the trends are: more focus on user needs, a contention between optical products and on-line access; and a focus in the USA on formulation of major information policies.Ex. Mergers and acquisitions are playing an increasing important part in corporate strategies, stimulated by the scramble for market position in the new Europe.Ex. The proud mother, as a result, had been a leader in the fight to establish a program for the 'gifted and talented' in the public school system.Ex. The struggle to make the library an integral part of the educational process is a long-standing one which has yet to be resolved.Ex. The academic librarian, by remaining neutral, can stay above the fray and does not need to take sides in order to provide scholars with access to the truth.Ex. The Thatcher government's crusade for privatisation is also hitting British libraries.Ex. If performance evaluation is viewed as a tool of second or third-level by supervisors it loses its clout and encourages strife.Ex. Anyway, experience had taught him that a subordinate who attempts to subdue a superordinate is almost always lost; the superordinate has too many advantages in such a contest.Ex. The children were involved in manual labour, guard duty, front-line fighting, bomb manufacture, setting sea/land mines & radio & communication.Ex. Library administrators might be able to predict their fortunes in the academic tug of war for funds if they understood more clearly the attitudes of institutional administrators towards libraries.Ex. Encounters between indigenous and colonizing peoples are described as MASSACRES when the indigenous people won and battles when the colonists won.----* emprender una lucha contra = launch + attack on.* en la lucha contra = in the battle against.* enzarzarse en la lucha = engage in + combat.* enzarzarse en una lucha a muerte = get into + a fight to the death.* lucha a muerte = fight to death.* lucha armada = armed struggle.* lucha contra las drogas = war on drugs.* lucha contra los insectos = pest control.* lucha de clases = class warfare.* lucha de ingenio = battle of wits.* lucha de poderes = power struggle, battle of wills.* lucha de resistencia = battle of wills.* lucha diaria = daily grind.* luchador de lucha libre = wrestler.* lucha enconada = bitter struggle.* lucha entre tres = three-horse race.* lucha hasta la muerte = fight to death.* lucha intelectual = battle of wits.* lucha libre = professional wrestling, wrestling.* lucha por el poder = power struggle.* lucha por el título = title race.* luchas internas = infighting [in-fighting].* lucha territorial = turf war.* * *1) (combate, pelea) fight; ( para conseguir algo) struggle2) (Dep) wrestling•* * *= combat, contention, scramble, fight, struggle, fray, crusade, strife, contest, fighting, tug of war, battle.Ex: It is not without significance perhaps that some writers on the reference interview use the term 'encounter', which the Concise Oxford Dictionary defines as 'meet as adversary', 'meeting in combat'.
Ex: Among the trends are: more focus on user needs, a contention between optical products and on-line access; and a focus in the USA on formulation of major information policies.Ex: Mergers and acquisitions are playing an increasing important part in corporate strategies, stimulated by the scramble for market position in the new Europe.Ex: The proud mother, as a result, had been a leader in the fight to establish a program for the 'gifted and talented' in the public school system.Ex: The struggle to make the library an integral part of the educational process is a long-standing one which has yet to be resolved.Ex: The academic librarian, by remaining neutral, can stay above the fray and does not need to take sides in order to provide scholars with access to the truth.Ex: The Thatcher government's crusade for privatisation is also hitting British libraries.Ex: If performance evaluation is viewed as a tool of second or third-level by supervisors it loses its clout and encourages strife.Ex: Anyway, experience had taught him that a subordinate who attempts to subdue a superordinate is almost always lost; the superordinate has too many advantages in such a contest.Ex: The children were involved in manual labour, guard duty, front-line fighting, bomb manufacture, setting sea/land mines & radio & communication.Ex: Library administrators might be able to predict their fortunes in the academic tug of war for funds if they understood more clearly the attitudes of institutional administrators towards libraries.Ex: Encounters between indigenous and colonizing peoples are described as MASSACRES when the indigenous people won and battles when the colonists won.* emprender una lucha contra = launch + attack on.* en la lucha contra = in the battle against.* enzarzarse en la lucha = engage in + combat.* enzarzarse en una lucha a muerte = get into + a fight to the death.* lucha a muerte = fight to death.* lucha armada = armed struggle.* lucha contra las drogas = war on drugs.* lucha contra los insectos = pest control.* lucha de clases = class warfare.* lucha de ingenio = battle of wits.* lucha de poderes = power struggle, battle of wills.* lucha de resistencia = battle of wills.* lucha diaria = daily grind.* luchador de lucha libre = wrestler.* lucha enconada = bitter struggle.* lucha entre tres = three-horse race.* lucha hasta la muerte = fight to death.* lucha intelectual = battle of wits.* lucha libre = professional wrestling, wrestling.* lucha por el poder = power struggle.* lucha por el título = title race.* luchas internas = infighting [in-fighting].* lucha territorial = turf war.* * *A1 (combate, pelea) fight2 (para conseguir algo, superar un problema) struggledecidieron abandonar la lucha they decided to give up the strugglela eterna lucha entre el bien y el mal the eternal struggle between good and evillas luchas internas están debilitando el partido infighting o internal conflict is weakening the partyuna campaña de lucha contra el hambre a campaign to combat faminela lucha por la supervivencia the fight o struggle for survivalla lucha contra el cáncer the fight against cancerCompuestos:armed struggle o conflictclass struggleB ( Dep) wrestlingCompuestos:cage fightingall-in wrestling, freestyle wrestlingtag wrestling* * *
Del verbo luchar: ( conjugate luchar)
lucha es:
3ª persona singular (él/ella/usted) presente indicativo2ª persona singular (tú) imperativo
Multiple Entries:
lucha
luchar
lucha sustantivo femenino
( para conseguir algo) struggle;
la lucha contra el cáncer the fight against cancerb) (Dep) wrestling;
luchar ( conjugate luchar) verbo intransitivo
lucha por la paz to fight for peace
d) (Dep) to wrestle
lucha sustantivo femenino
1 (combate) fight
lucha libre, wrestling
2 (trabajo, esfuerzo) struggle: hubo una lucha interna para cambiar a los dirigentes del partido, there was internal turmoil regarding replacing party heads
lucha de clases, class struggle
luchar verbo transitivo to fight wrestle
♦ Locuciones: luchar con uñas y dientes, to fight nail and tooth
' lucha' also found in these entries:
Spanish:
antiterrorista
- cuartel
- duelo
- pelea
- abandonar
- armado
- continuo
- cooperar
- desigual
- equilibrado
- guerrilla
- implacable
- llave
- pugna
- sostener
English:
all-in wrestling
- battle
- charity
- class struggle
- contest
- desperate
- fight
- grim
- struggle
- throw
- tug-of-war
- tussle
- war
- wrestling
- warden
* * *lucha nf1. [combate físico] fightla lucha armada the armed struggle2. [enfrentamiento] fight;la lucha contra el cáncer/el desempleo the fight against cancer/unemployment;hubo una lucha muy dura por el liderato the leadership was bitterly contested;fracasó en su lucha por cambiar la ley she failed in her struggle o fight to change the law;las luchas internas del partido the in-fighting within the partylucha de clases class struggle3. [esfuerzo] struggle;es una lucha conseguir que se coman todo it's a struggle to get them to eat it all up4. [deporte] wrestlinglucha grecorromana Graeco-Roman wrestling;lucha libre freestyle o all-in wrestling5. [en baloncesto] jump ballLUCHA LIBRELucha libre, or freestyle wrestling, is a very popular spectator sport in Mexico and features comical masked wrestlers who often become larger-than-life figures. In any fight there will be a goodie (“técnico”) and a baddie (“rudo”) and the action consists of spectacularly acrobatic leaps and throws, and pantomime violence. These wrestlers are so popular that they often feature in special wrestling magazines, as well as on television and radio. The most famous of all was “el Santo” (The Saint), who always wore a distinctive silver mask. He appeared in dozens of films and is still remembered with affection despite his death in 1984.* * *f1 fight, struggle2 DEP wrestling3 en baloncesto jump ball* * *lucha nf1) : struggle, fight2) : wrestling* * *lucha n fight / struggle -
14 plan
план; замысел; порядок; система; плановая таблица; планировать; организовыватьlogistical capability plan, fiscal year — план возможностей тылового обеспечения на финансовый год
— air plan— CAS plan— CBR plan— chemical operations plan— contingency operations plan— contingent operations plan— day plan— logistical plan— net plan— war plan -
15 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
16 CEG
1) Военный термин: Common Equipment Group, civil engineering group, combat equipment group, combat evaluation group, countermeasures exploitation group2) Техника: Consumer Electronics Group3) Биржевой термин: Canadian Exchange Group4) Вычислительная техника: continuous-edge graphics, Continuous Edge Graphics (Grafik, IC)5) СМИ: Consumer Electronics Group of EIA6) Образование: Computer Education Group7) Расширение файла: Bitmap graphics (Tempra Show - Edsun Continuous Edge Graphics)8) Общественная организация: Campaign to End Genocide9) Чат: Cool Evil Guy10) NYSE. Constellation Energy Group, Inc. -
17 SEC
1) Компьютерная техника: Single Edge Cartridge2) Медицина: spontaneous echo contrast3) Американизм: Space Environment Center4) Спорт: Some Easy Conference, South Eastern Conference, Speed Eliminates Competition, Standard Entry Class5) Военный термин: Scientific Estimates Committee, Security and Exchange Commission, Single Edge Cartridges, Southeastern Command, Supply Executive Committee, ship engineering center, submarine element coordinator, support equipment change6) Техника: secondary electron conduction vidicon, secondary electron conductivity, secondary emission chamber, section emergency coordinator, sensor engagement controller, size-exclusion chromatography, special event charter7) Шутливое выражение: Surely Everybodys Cheating8) Математика: исправление одиночных ошибок (single error correction), исправляющий одиночные ошибки (о коде)9) Метеорология: Space Environmental Center10) Юридический термин: School Encouraged Corruption11) Финансы: securities and exchange commission, КЦББ (Комиссия (Государственной администрации США) по ценным бумагам и биржам)12) Ветеринария: Skull Eating Carnivores13) Грубое выражение: Stupid Exchange Comission14) Оптика: secondary emission conductor, short external cavity15) Радио: super extended C, сверхрасширенный диапазон С16) Сокращение: Satellite Engineering Cabin, Secondary Electron Conduction, Securities and Exchange Commission (stock regulatory agency), Societa Esercizio Cantieri SpA (Italy), Space and Electronic Combat, Spoiler & Elevator Computer, Standard Evaluation Circuit, Submarine Element Co-ordinator, Suppressor Environment Characterizer (USA), secondary, генератор оборудования синхронной цифровой иерархии (SDH Equipment Clock)17) Университет: So Everyone Cheats, Software Experience Center, Surely Everybody's Cheating18) Электроника: Studio Equipment Complex19) Вычислительная техника: Single Edge Contact, Single Error Correction, scientific and engineering computation, single-error correction, научно-технические расчёты, Single Edge Contact (card)20) Нефть: US Securities and Exchange Commission21) Иммунология: Specimen Exchange Chamber, staphylococcal enterotoxin C22) Банковское дело: Комиссия по ценным бумагам и биржам (США; Securities and Exchange Commission)23) Фирменный знак: Southern Electric Contracting24) Деловая лексика: Sponsor Executive Committee, Superior Economic Compensation, Synergy Electronic Commerce25) Глоссарий компании Сахалин Энерджи: Sakhalin Environmental Company, Securities and Exchange Commission (USA)26) Образование: Special Ed Conference27) Сетевые технологии: Security Exchange Commission28) Океанография: South Equatorial Current29) Химическое оружие: Size Exclusion Chromatography30) Расширение файла: Disney Animation Studio Secured animation file, Pretty Good Privacy SECret key ring file31) SAP.тех. ценная бумага32) Логистика: security charges33) Здравоохранение: (State Expert Center) ГЭС (State Expert Center Государственный Экспертный Центр)34) Общественная организация: Save The Earth Campaign35) Чат: See Everyone Cheats, Send Extra Cocktails36) NYSE. Specialty Equipment Companies, Inc.37) Международная торговля: Special Equipment Compensation -
18 sec
1) Компьютерная техника: Single Edge Cartridge2) Медицина: spontaneous echo contrast3) Американизм: Space Environment Center4) Спорт: Some Easy Conference, South Eastern Conference, Speed Eliminates Competition, Standard Entry Class5) Военный термин: Scientific Estimates Committee, Security and Exchange Commission, Single Edge Cartridges, Southeastern Command, Supply Executive Committee, ship engineering center, submarine element coordinator, support equipment change6) Техника: secondary electron conduction vidicon, secondary electron conductivity, secondary emission chamber, section emergency coordinator, sensor engagement controller, size-exclusion chromatography, special event charter7) Шутливое выражение: Surely Everybodys Cheating8) Математика: исправление одиночных ошибок (single error correction), исправляющий одиночные ошибки (о коде)9) Метеорология: Space Environmental Center10) Юридический термин: School Encouraged Corruption11) Финансы: securities and exchange commission, КЦББ (Комиссия (Государственной администрации США) по ценным бумагам и биржам)12) Ветеринария: Skull Eating Carnivores13) Грубое выражение: Stupid Exchange Comission14) Оптика: secondary emission conductor, short external cavity15) Радио: super extended C, сверхрасширенный диапазон С16) Сокращение: Satellite Engineering Cabin, Secondary Electron Conduction, Securities and Exchange Commission (stock regulatory agency), Societa Esercizio Cantieri SpA (Italy), Space and Electronic Combat, Spoiler & Elevator Computer, Standard Evaluation Circuit, Submarine Element Co-ordinator, Suppressor Environment Characterizer (USA), secondary, генератор оборудования синхронной цифровой иерархии (SDH Equipment Clock)17) Университет: So Everyone Cheats, Software Experience Center, Surely Everybody's Cheating18) Электроника: Studio Equipment Complex19) Вычислительная техника: Single Edge Contact, Single Error Correction, scientific and engineering computation, single-error correction, научно-технические расчёты, Single Edge Contact (card)20) Нефть: US Securities and Exchange Commission21) Иммунология: Specimen Exchange Chamber, staphylococcal enterotoxin C22) Банковское дело: Комиссия по ценным бумагам и биржам (США; Securities and Exchange Commission)23) Фирменный знак: Southern Electric Contracting24) Деловая лексика: Sponsor Executive Committee, Superior Economic Compensation, Synergy Electronic Commerce25) Глоссарий компании Сахалин Энерджи: Sakhalin Environmental Company, Securities and Exchange Commission (USA)26) Образование: Special Ed Conference27) Сетевые технологии: Security Exchange Commission28) Океанография: South Equatorial Current29) Химическое оружие: Size Exclusion Chromatography30) Расширение файла: Disney Animation Studio Secured animation file, Pretty Good Privacy SECret key ring file31) SAP.тех. ценная бумага32) Логистика: security charges33) Здравоохранение: (State Expert Center) ГЭС (State Expert Center Государственный Экспертный Центр)34) Общественная организация: Save The Earth Campaign35) Чат: See Everyone Cheats, Send Extra Cocktails36) NYSE. Specialty Equipment Companies, Inc.37) Международная торговля: Special Equipment Compensation
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